Web design
Web design for trades and service businesses
A new website or a relaunch: structure, copy, images and tech from one person. Built on your hosting, so you never depend on me later.
- WordPress & Elementor
- relaunch with migration
- copy & images
- maintenance on request
AIServices
What I build
Website relaunch
Rebuild an existing site, keep the good content, finish it on a staging site and then migrate without downtime.
New website
From the first page plan to launch, with copy, images, forms and legal pages.
Trades and service businesses
Sites for businesses that sell products and offer service: services, locations, opening hours, inquiries.
Maintenance and extensions
New pages, promotions, copy and images as needed, billed by effort.
Inside
What goes into a website
Pages built around customer questions
Services, prices or process, locations, an FAQ per page. I write the copy with you; you approve it.
Short paths to contact
Forms, tap-to-call, a mobile contact bar and opening hours that show whether you are open right now.
Clean SEO foundations
Own titles and descriptions, clear headings, fast loading, a sitemap and Search Console set up.
Real photos first
Your own photos and manufacturer images with permission. AI images only where they fit, and then labelled.
Imprint, privacy, cookie banner
Built in cleanly. The legal texts themselves should come from a generator or a lawyer; I am not a lawyer.
Everything runs on your side
Domain, hosting and logins are yours. You can continue with someone else at any time.
Process
From the old site to launch
- 01
Inventory and goals
What exists, what is missing, what do customers keep asking on the phone?
- 02
Structure and copy
Page plan, copy and image selection. You approve before I build.
- 03
Build on staging
The new site is built in parallel; the old one stays online.
- 04
Feedback rounds
You click through, I make the changes until it fits.
- 05
Launch and migration
Move to the main domain to a checklist, then test every form and link.
FAQ
Frequently asked questions
How much does a website cost?
It depends on the number of pages, copy and features. You get a fixed price after the first call. Maintenance and later extensions are billed by effort.
WordPress or something else?
If you want to edit content yourself, usually WordPress with Elementor. If speed matters more than self-editing, a static site like this one. We decide at the start.
Can I change copy and images later?
Yes. With WordPress you get your own login and a short walkthrough. Bigger changes I handle on request.
Where is the site hosted?
On your hosting. Domain and logins are in your name, not mine.
Do you write the copy?
Yes, based on your input and on what your customers ask. Nothing goes live without your approval.
Will the site bring more inquiries from Google?
I build clean SEO foundations and set up Search Console. I do not promise rankings or inquiry numbers; they also depend on competition and region.
More
Goes well with
Inquiry
Tell me briefly what the website should do.
Current site address, industry and what should change. You get a proposal with a fixed price.
Luca Lengersdorf
Prefer email? luca@lengersdorfstudio.com